Frederic Wolny | Strategic Growth Partner
Do You Want to Get More Out of Your Meta Ads but Don't Know Where to Start?
Are you already investing in Meta Ads, but the results are falling short of your expectations?
Maybe you're missing a clear structure. Or perhaps you're wondering which audiences, creatives, and campaigns will actually drive long-term growth.
Many businesses focus on optimizing individual elements without taking a holistic approach to their Meta Ads. However, sustainable growth doesn't start with isolated campaigns — it starts with a clear strategy.
A well-defined Meta Ads strategy helps you make better decisions, allocate budgets more efficiently, and unlock the full potential of your campaigns.
What You Can Expect from Your Meta Ads Strategy
5+ Years of Hands-On Meta Ads Experience
Benefit from my experience managing more than €6 million in advertising budgets and working on numerous projects across various industries.
Strategic Guidance Based on Real-World Experience
Flexible one-on-one lessons via video call
Proactive Approach
I don't just react to problems; I identify opportunities early on and continuously refine your strategy.
One Dedicated Point of Contact
Instead of following trends or making assumptions, your Meta Ads strategy is based on data, experience, and a clear plan.
What does professional Meta Ads management include?
Marktforschung
Bevor wir eine Strategie entwickeln, analysieren wir deinen Markt, deine Wettbewerber und deine Zielgruppe. So schaffen wir eine fundierte Grundlage für erfolgreiche Meta Ads und identifizieren ungenutzte Potenziale.
Creative Strategy
Erfolgreiche Meta Ads entstehen nicht zufällig. Wir entwickeln eine Creative Strategy mit den passenden Angles, Hooks, Werbebotschaften und Formaten sowie einem strukturierten Testing-Prozess für nachhaltiges Wachstum.
Positionierung
Gemeinsam entwickeln wir eine klare Positionierung für deine Meta Ads. Wir definieren deine Alleinstellungsmerkmale, schärfen deine Werbebotschaften und sorgen dafür, dass du dich von deinen Wettbewerbern abhebst.
Reporting
Damit du jederzeit den Überblick behältst, definieren wir die wichtigsten KPIs und entwickeln ein Reporting, das sich an deinen Unternehmenszielen orientiert. So triffst du Entscheidungen auf Basis von Daten statt Bauchgefühl.
Kampagnenstrategie
Auf Basis deiner Ziele entwickeln wir eine skalierbare Kampagnenstrategie. Dazu gehören die Auswahl der passenden Kampagnentypen, die Struktur deines Werbekontos, die Zielgruppenstrategie sowie eine effiziente Budgetverteilung.
Roadmap
Zum Abschluss erhältst du eine konkrete Roadmap mit allen Handlungsempfehlungen und Prioritäten. So weißt du genau, welche Maßnahmen als Nächstes umgesetzt werden sollten – unabhängig davon, ob du die Umsetzung selbst übernimmst oder mit mir zusammenarbeitest.
Always stay up to date
With Google Data Studio Reportings
Keep track of your Meta Ads at all times. Upon request, I can create a customized report for you in Google Data Studio that clearly summarizes all key metrics. This allows you to monitor your campaigns’ performance at any time and make informed decisions based on up-to-date data.
Automatically updated
Individually adjustable
Unlimitedly extendable
Can be connected to all advertising platforms, the Google Search Console and many more.
How a Successful Meta Ads Strategy Is Developed
1
Free initial consultation
We begin with a no-obligation discovery call to discuss your goals, challenges, and current Meta Ads setup.
2
Analysis of Your Current Situation
Together, we analyze your campaigns, audiences, and processes to identify opportunities and bottlenecks.
3
Strategy Development
Based on our findings, we create a tailored roadmap aligned with your business goals, budget, and growth ambitions.
4
Implementation and Continuous Optimization
The strategy is translated into actionable steps and continuously refined based on performance data and new insights.
What my Customers say
"Frederic provided us with incredibly expert support for our Meta campaign. The goal was to quickly and cost-effectively find test users for our Job Market Navigator. It worked out great! :)"
Dr. Sascha Göttling
Founder
Crowd.Coach
