Frederic Wolny | Native German Media Buyer
Wo deine Zielgruppe ist, solltest du auch sein.
You should be where your target audience is.
Whether scrolling through feeds, watching stories, or chatting in messenger apps, your target audience spends hours on social media every day. That's exactly why you should be there too: become visible where your potential customers are spending their private time. This way, you won't waste your budget on the masses, but will reach the people for whom you are truly relevant – precisely, measurably, and effectively.
Perfect for SMEs, corporations, and agencies that need regular support. No matter what the scope.
Why work with me?
Rely on a strong partner you can trust.
+12 years of experience
☑️ +12 years of experience in Marketing
☑️ 5 years of experience in paid social
Academic background
☑️ Bachelor in Business Administration
☑️ Master in International Marketing
+6M ad spend
☑️ Conversion campaigns
☑️ Branding campaigns
☑️ Thought Leadership
Transparency
☑️ Customer always keeps al rights to his accounts
☑️ All invoices always have an hour tracking sheet attached
Direct contact
☑️ 1:1-communication
☑️ Via WhatsApp or e-mail
Strong network
☑️ Recommendations for experts in all fields
☑️ Freelancers & Agecies
My services in the area of media buying
Strategy creation
I develop customized social ad concepts tailored to your goals, target audience, and budget—so your advertising is effective and pays off.
Creative Testings
(A/B Tests)
With creative testing, I find out which ads really resonate with your target audience. This allows me to make data-driven decisions for better performance.
Creation of paid social campaigns
Creation, optimization, and reporting of campaigns on Facebook and Instagram, Threads, LinkedIn, and TikTok.
Tracking
I ensure that your social ads are tracked reliably—with clean setup of pixels, conversions, and events. This gives you all the data you need to make informed decisions.
Analyses and reporting
Processing campaign results using the relevant This way, you always know how your campaigns are performing.
Ad Copywriting
Paid social ads don't work without appealing copy. I create copy for you that will engage your target audience and convert them.
Campaigns
For all types of campaigns.
Conversions
Ideal for purchases
Leads
For more inquiries
Awareness
Increase your reach
Click-to-Whatsapp
Generate leads on WhatsApp Business
Traffic
Increase the visitors on your homepage
Platforms
Advertise on all major social media platforms
TikTok
Areas of use
Social Recruiting
Are you looking for new applicants?
Paid social ads will help you find them. Become independent of job platforms and fill your vacancies in no time. Predictable and scalable.
Process
1
Setup of your personal profile
Before creating Facebook Business Manager, it is important that your personal Facebook account is set up and protected correctly. I will go through all the points with you and make sure that nothing stands in the way of Business Manager.
2
Setup of your personal profile
I will work with you to set up the Business Manager for your business and ensure that it is adequately protected and that all important data is specified.
3
Setup of your personal profile
The most important part is linking the individual components: Facebook page, Instagram account, Threads account, advertising account, credit card, and pixel are connected by me in the right places to ensure smooth operation. Upon request, we can also create a WhatsApp Business account for you.
My services in the area of media buying
Automated reporting gives you an overview of the performance of your ads at all times. Combine a connector (e.g. Portermetrics) with a data visualization tool (Google Data Studio) to always be able to track the latest data from your campaigns.
