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WORK EXPERIENCE

WORK EXPERIENCE

March 2021 to September 2021

S.OLIVER GROUP | SOCIAL MEDIA PERFORMANCE MARKETING MANAGER

- Planning, implementation and control of the performance campaigns on Facebook and Pinterest for all brands of the s.Oliver Group (s.Oliver, comma, Liebeskind Berlin)
- Expansion of the campaign portfolio to include mid-funnel campaigns
- Campaign optimization with ROI Hunter
- Generation and maintenance of data feeds with Channelpilot
- Monitoring and reporting of campaigns based on performance KPI



 

Education

March 2018 - August 2020

MASTER'S DEGREE IN INTERNATIONAL MARKETING

Nuremberg Institute of Technology Georg Simon Ohm

October 2013 - February 2018

BACHELOR'S DEGREE IN BUSINESS ADMINISTRATION

Nuremberg Institute of Technology Georg Simon Ohm

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